Our Story

My name is Abi Evans and I'm a 27 year old living in Los Angeles. I've worked in the fashion and beauty industry for 7 years and in early 2022 decided to start my own apparel brand. The brand originally started as The Love Club Collective, a brand promoting self love and healing. As I've come to heal and grow myself I decided it was time for me to step into the next phase of my life.

 

Ever since I was young i've spent various periods of time obsessing over different decades..

Like when I say my favorite music is oldies I really mean it. It has always helped me feel grounded and connected to myself.

Frank Sinatra and Frankie Valli remind me of fall drives with my grandma. Alice Cooper and Supertramp are getting dropped off at school by my dad. The Beatles remind me of long days watching the clock at cosmetology school (hi lex). 

Anything 1950s reminds me of every weekend from ages 11-13 spent with with my best friend having sleepovers and watching grease (still a comfort movie even though I can't believe we believed they were supposed to be in high school)- hi brooke!

 

The 80s films and music truly make me feel homesick. I remember asking my mom once if she thought if in heaven we would get to experience different decades aesthetics.. she said she didn't know and I promptly burst into tears. I was 24. HAHA. But the thought of not being able to spend my weekends walking around with a perm, dressed like madonna, dancing to "take on me" was truly too much to process. So I quickly planned my 25th birthday party at a dive bar with an 80s cover band and made everyone dress accordingly. It was a dream!

Then theres the vintage ad's !!!! Although many of the messages feel a bit problematic, I am all about the design. The colors. The fonts. I could spend hours on Pinterest looking solely at vintage cake recipes. 

I have spent so many hours of my life hyperfixating on different decades just to make it my entire personality for a few months. So why wouldn't that be a part of my brand? 

 

Welcome to Cosmic Cherry, a brand for the decades. We're so happy to have you here.